Journal of Consumer Research

Vol. 37, No. 6, April 2011

Published by: Oxford University Press
Stable URL: http://www.jstor.org/stable/10.1086/656569

Table of Contents

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  1. Masthead (p. ) free
    DOI: 10.1086/659969
    Stable URL: http://www.jstor.org/stable/10.1086/659969
  2. DOI: 10.1086/659967
    Stable URL: http://www.jstor.org/stable/10.1086/659967
  3. DOI: 10.1086/659970
    Stable URL: http://www.jstor.org/stable/10.1086/659970
  4. Kristina M. Durante, Vladas Griskevicius, Sarah E. Hill, Carin Perilloux and Norman P. Li
    DOI: 10.1086/656575
    Stable URL: http://www.jstor.org/stable/10.1086/656575
  5. Anat Keinan and Ran Kivetz
    DOI: 10.1086/657163
    Stable URL: http://www.jstor.org/stable/10.1086/657163
  6. Itamar Simonson and Aner Sela
    DOI: 10.1086/657022
    Stable URL: http://www.jstor.org/stable/10.1086/657022
  7. Juliano Laran and Chris Janiszewski
    DOI: 10.1086/656576
    Stable URL: http://www.jstor.org/stable/10.1086/656576
  8. Niels Van de Ven, Marcel Zeelenberg and Rik Pieters
    DOI: 10.1086/657239
    Stable URL: http://www.jstor.org/stable/10.1086/657239
  9. Juliano Laran, Amy N. Dalton and Eduardo B. Andrade
    DOI: 10.1086/656577
    Stable URL: http://www.jstor.org/stable/10.1086/656577
  10. Derek D. Rucker, David Dubois and Adam D. Galinsky
    DOI: 10.1086/657162
    Stable URL: http://www.jstor.org/stable/10.1086/657162
  11. Debra Trampe, Diederik A. Stapel and Frans W. Siero
    DOI: 10.1086/657430
    Stable URL: http://www.jstor.org/stable/10.1086/657430
  12. Iris W. Hung and Aparna A. Labroo
    DOI: 10.1086/657240
    Stable URL: http://www.jstor.org/stable/10.1086/657240
  13. Simona Botti and Ann L. McGill
    DOI: 10.1086/656570
    Stable URL: http://www.jstor.org/stable/10.1086/656570
  14. Rebecca W. Hamilton, Rebecca K. Ratner and Debora V. Thompson
    DOI: 10.1086/656668
    Stable URL: http://www.jstor.org/stable/10.1086/656668
  15. Nİlüfer Z. Aydinoğlu and Aradhna Krishna
    DOI: 10.1086/657557
    Stable URL: http://www.jstor.org/stable/10.1086/657557
  16. DOI: 10.1086/659968
    Stable URL: http://www.jstor.org/stable/10.1086/659968

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