You are not currently logged in.

Access JSTOR through your library or other institution:


Log in through your institution.

Journal Article

Consumer Goal Pursuit

Rebecca Ratner
Journal of Consumer Research
Vol. 40, No. 2 (August 2013), pp. vi-viii
Published by: Oxford University Press
DOI: 10.1086/671051
Stable URL:
Page Count: 3
  • Download ($14.00)
  • Add to My Lists
  • Cite this Item
Item Type
Consumer Goal Pursuit
Preview not available

Page Thumbnails