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Discussion: New Methods of Measuring Consumer Preferences and Motivation
Marguerite C. Burk
Journal of Farm Economics
Vol. 39, No. 5, Proceedings of the Annual Meeting of the American Farm Economic Association (Dec., 1957), pp. 1320-1322
Stable URL: http://www.jstor.org/stable/1234694
Page Count: 3
You can always find the topics here!Topics: Food consumption, Consumer preferences, Consumer motivation, Consumer research, Marketing, Consumer psychology, Economic motivation, Farm economics, Consumer advertising, Market demand
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Journal of Farm Economics © 1957 Agricultural & Applied Economics Association