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Review: Global Pitfalls

Reviewed Work: Penetrating the International Market: Effective Overseas Distribution by Robert Douglass Stuart
Review by: T. Edward Gavin
Journal of Marketing
Vol. 30, No. 3 (Jul., 1966), pp. 102-103
DOI: 10.2307/1249099
Stable URL: http://www.jstor.org/stable/1249099
Page Count: 2
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