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Advertising & the First Amendment

Dorothy Cohen
Journal of Marketing
Vol. 42, No. 3 (Jul., 1978), pp. 59-68
DOI: 10.2307/1250535
Stable URL: http://www.jstor.org/stable/1250535
Page Count: 10
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Advertising & the First Amendment
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Abstract

Now that the Supreme Court has extended protection to 'freedom of speech' in advertising, what are the new standards and what will their effects be?

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