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An Empirical Analysis of the Integration-Responsiveness Framework: U.S. Construction Equipment Industry Firms in Global Competition

Julius H. Johnson Jr.
Journal of International Business Studies
Vol. 26, No. 3 (3rd Qtr., 1995), pp. 621-635
Stable URL: http://www.jstor.org/stable/155564
Page Count: 15
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An Empirical Analysis of the Integration-Responsiveness Framework: U.S. Construction Equipment Industry Firms in Global Competition
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Abstract

In this study, businesses competing as part of the global U.S. construction equipment industry were categorized into three subgroups according to the integration-responsiveness framework (I-R) in an attempt to further understand industry pressures confronting businesses that compete internationally. The results show that three generic strategies suggested by the I-R framework do appear in a single industry context: globally integrated, locally responsive and multifocal. Beyond providing additional insight into the nature of competition in a "single global industry," several broad extensions to the integration-responsiveness framework are suggested.

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