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Intangible Capital Aspects of Advertising and R & D Expenditures

Mark Hirschey
The Journal of Industrial Economics
Vol. 30, No. 4 (Jun., 1982), pp. 375-390
Published by: Wiley
DOI: 10.2307/2097924
Stable URL: http://www.jstor.org/stable/2097924
Page Count: 16
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Intangible Capital Aspects of Advertising and R & D Expenditures
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