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Ambiguity in the Issue Positions of Presidential Candidates: A Causal Analysis
James E. Campbell
American Journal of Political Science
Vol. 27, No. 2 (May, 1983), pp. 284-293
Published by: Midwest Political Science Association
Stable URL: http://www.jstor.org/stable/2111018
Page Count: 10
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This study investigated the causes of ambiguity in the issue positions of presidential candidates from 1968 to 1980. Three potential causes suggested by the research of Shepsle (1972) and Page (1976, 1978) were examined: issue salience, opinion dispersion, and issue proximity. Salience was found not to have a direct effect on ambiguity, but a slight, negative indirect effect. Opinion dispersion had a significant positive effect, and proximity had about an equally strong negative direct effect on ambiguity.
American Journal of Political Science © 1983 Midwest Political Science Association