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Advertising and Market Structure: Another Approach

W. Duncan Reekie
The Economic Journal
Vol. 85, No. 337 (Mar., 1975), pp. 156-164
Published by: Wiley on behalf of the Royal Economic Society
DOI: 10.2307/2230541
Stable URL: http://www.jstor.org/stable/2230541
Page Count: 9
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Advertising and Market Structure: Another Approach
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