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A Process Model of Internal Corporate Venturing in the Diversified Major Firm

Robert A. Burgelman
Administrative Science Quarterly
Vol. 28, No. 2 (Jun., 1983), pp. 223-244
DOI: 10.2307/2392619
Stable URL: http://www.jstor.org/stable/2392619
Page Count: 22
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Since scans are not currently available to screen readers, please contact JSTOR User Support for access. We'll provide a PDF copy for your screen reader.
A Process Model of Internal Corporate Venturing in the Diversified Major Firm
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Abstract

This paper reports findings of a field study of the internal corporate venturing (ICV) process in a diversified major firm. It presents a grounded process model of the interlocking key activities of managers at different levels in the organization, which constitutes the strategic process by which new ventures take shape. Successful ICV efforts are shown to depend on the availability of autonomous entrepreneurial activity on the part of operational level participants, on the ability of middle-level managers to conceptualize the strategic implications of these initiatives in more general system terms, and on the capacity of top management to allow viable entrepreneurial initiatives to change the corporate strategy.

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