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Journal Article

Speeding Development Cycles

R. W. Boggs, Linda M. Bayuk and David A. McCamey
Research Technology Management
Vol. 42, No. 5 (SEPTEMBER–OCTOBER 1999), pp. 33-38
Published by: Taylor & Francis, Ltd.
Stable URL: http://www.jstor.org/stable/24132964
Page Count: 6
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Speeding Development Cycles
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Abstract

Faster cycle times can lead to significantly greater profits and product quality. Although many believe that cycle-time improvement is only for non-R&D parts of the business, a Procter & Gamble R&D group was able to reduce clinical research cycle times by more than 80 percent, while improving overall quality by better than 60 percent. The group accomplished this by making five principles of cycle-time improvement an integral part of the organizational fiber: understanding the work process, setting stretch goals of 50 percent or greater, establishing an implementation plan and measurement system, sustaining an environment of continual improvement, and ensuring management commitment.

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