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Are Highly Credible Sources Persuasive?: Rejoinder

Brian Sternthal and Ruby Roy Dholakia
Journal of Consumer Research
Vol. 5, No. 1 (Jun., 1978), pp. 67-69
Published by: Oxford University Press
Stable URL: http://www.jstor.org/stable/2488966
Page Count: 3
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Are Highly Credible Sources Persuasive?: Rejoinder
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