You are not currently logged in.
Access JSTOR through your library or other institution:
If You Use a Screen ReaderThis content is available through Read Online (Free) program, which relies on page scans. Since scans are not currently available to screen readers, please contact JSTOR User Support for access. We'll provide a PDF copy for your screen reader.
Issues in Designing Consumer Information Environments
James R. Bettman
Journal of Consumer Research
Vol. 2, No. 3 (Dec., 1975), pp. 169-177
Published by: Oxford University Press
Stable URL: http://www.jstor.org/stable/2489052
Page Count: 9
You can always find the topics here!Topics: Memory, Nutrients, Brands, Consumer information, Consumer research, Information processing, Normativity, Psychological assessment, Food labeling, Experimental psychology
Were these topics helpful?See somethings inaccurate? Let us know!
Select the topics that are inaccurate.
Since scans are not currently available to screen readers, please contact JSTOR User Support for access. We'll provide a PDF copy for your screen reader.
Preview not available
Results of information processing research of particular importance for designing consumer information environments are reviewed and used in analyzing a proposal for provision of nutritional information by the Federal Trade Commission. An example of an alternative proposal is developed which is more congruent with human processing limitations.
Journal of Consumer Research © 1975 Oxford University Press