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An Interview With Manuel Escudero: The United Nations' Principles for Responsible Management Education: A Global Call for Sustainability

Manuel Escudero, JOSE M. ALCARAZ and EAPPEN THIRUVATTAL
Academy of Management Learning & Education
Vol. 9, No. 3, SUSTAINABILITY IN MANAGEMENT EDUCATION (September 2010), pp. 542-550
Published by: Academy of Management
Stable URL: http://www.jstor.org/stable/25782037
Page Count: 9
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An Interview With Manuel Escudero: The United Nations' Principles for Responsible Management Education: A Global Call for Sustainability
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Abstract

The United Nations' Principles for Responsible Management Education (PRME) is a global call to embed business education in international values such as those portrayed in the Global Compact framework on Human Rights, Labour, Anti-Corruption and the Environment. This initiative is an urgent call to modify business education in light of changing ideas about corporate citizenship, corporate social responsibility, and sustainability. It aims to provide the framework required to adapt management education to the new after-crisis realities—in terms of curriculum, research, and learning methodologies. We interview the head of PRME, Manuel Escudero, who shares the origins, progress, and future directions of the initiative, along with practical suggestions about how to engage and actively participate in the initiative, persuade skeptics, and benefit from this global project. In this agenda, experiential learning needs to be at the center of the new learning methodologies to create the paradigm shift needed to redefine business and management education for the future.

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