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Sociologists, Economists, and Opportunism

Ian Maitland, John Bryson and Andrew van de Ven
The Academy of Management Review
Vol. 10, No. 1 (Jan., 1985), pp. 59-65
Published by: Academy of Management
Stable URL: http://www.jstor.org/stable/258212
Page Count: 7
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Sociologists, Economists, and Opportunism
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Abstract

The markets and hierarchies paradigm holds out the promise of a general theory of the conditions under which organizations come into existence. This paper argues that the two most influential statements of the paradigm (Williamson's and Ouchi's) rest on different-indeed competing-assumptions regarding human motivation. A viable program of research requires that the differences and their implications be carefully spelled out and confronted empirically.

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