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Instrumental Response Strategies in Opinion Interviews
Charles K. Atkin and Steven H. Chaffee
The Public Opinion Quarterly
Vol. 36, No. 1 (Spring, 1972), pp. 69-79
Published by: Oxford University Press on behalf of the American Association for Public Opinion Research
Stable URL: http://www.jstor.org/stable/2747517
Page Count: 11
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Studies of response bias in interviewing have emphasized distortions produced by the respondent's desire to please the interviewer. In this article, the authors focus on alternative response strategies that may be adopted under certain circumstances-in particular, on the attempt to make the respondent's opinion prevail.
The Public Opinion Quarterly © 1972 American Association for Public Opinion Research