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Journal Article

The "G" Technique of Attitude Scaling

John S. Smith
The Incorporated Statistician
Vol. 9, No. 1 (Oct., 1958), pp. 9-16
Published by: Wiley for the Royal Statistical Society
DOI: 10.2307/2986434
Stable URL: http://www.jstor.org/stable/2986434
Page Count: 8

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Topics: Attitude scales, Psychological attitudes, Error rates, Market research, Psychometrics
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