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Review

Reviewed Work: Analytical Methods for Marketing Management by P. J. Fitzroy
Review by: R. H. Mole
Operational Research Quarterly (1970-1977)
Vol. 28, No. 2, Part 2 (1977), pp. 475-476
DOI: 10.2307/3009000
Stable URL: http://www.jstor.org/stable/3009000
Page Count: 2
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