You are not currently logged in.
Access JSTOR through your library or other institution:
Humor as a Technique of Social Influence
Karen O'Quin and Joel Aronoff
Social Psychology Quarterly
Vol. 44, No. 4 (Dec., 1981), pp. 349-357
Published by: American Sociological Association
Stable URL: http://www.jstor.org/stable/3033903
Page Count: 9
You can always find the topics here!Topics: Humor, Social psychology, Laughter, Smiles, Sex linked differences, Personality psychology, Social influence, Verbalization, Questionnaires, Social interaction
Were these topics helpful?See something inaccurate? Let us know!
Select the topics that are inaccurate.
Preview not available
In a dyadic bargaining paradigm, at a predetermined point in the negotiation, subjects received an influence attempt from a confederate that varied in size and was administered in either a humorous or a nonhumorous way. Results support the major hypothesis that humor results in an increased financial concession. The use of humor led to a more positive evaluation of the task and marginally lessened self-reported tension, but did not increase liking for the partner. Consistent with past research using social tasks, females laughed and smiled more than males.
Social Psychology Quarterly © 1981 American Sociological Association