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Reviewed Work: Consumption Values and Market Choices: Theory and Applications by Jagdish N. Sheth, Bruce I. Newman, Barbara L. Gross
Review by: Mary C. Gilly
Journal of Marketing Research
Vol. 29, No. 4 (Nov., 1992), pp. 487-489
Published by: American Marketing Association
Stable URL: http://www.jstor.org/stable/3172719
Page Count: 3
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Journal of Marketing Research © 1992 American Marketing Association