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Different Response Rates in a Trial of Two Envelope Styles in Mail Survey Research

David A. Asch and Nicholas A. Christakis
Epidemiology
Vol. 5, No. 3 (May, 1994), pp. 364-365
Stable URL: http://www.jstor.org/stable/3702843
Page Count: 2
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Abstract

To determine whether academic physicians' response rates to a mail survey depend on the envelope used to mail the survey, we randomized 901 internists affiliated with a university department of medicine to receive a survey in either a university envelope or a Veterans Affairs envelope. The response rate among those receiving the Veterans Affairs envelope (41%) was 20% higher than the response rate among those receiving the university envelope (34%). We conclude that the packaging of a mail survey can influence the response rate.

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