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An Empiricial Analysis of a Marketing Order Referendum for a Specialty Crop

Bobby Mixon, Steven C. Turner and Terence J. Centner
Western Journal of Agricultural Economics
Vol. 15, No. 1 (July 1990), pp. 144-150
Stable URL: http://www.jstor.org/stable/40988061
Page Count: 7
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Since scans are not currently available to screen readers, please contact JSTOR User Support for access. We'll provide a PDF copy for your screen reader.
An Empiricial Analysis of a Marketing Order Referendum for a Specialty Crop
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Abstract

Specialty crop producers' marketing problems, associated with lack of quality standards and advertising revenues, may detract from profitability. Although marketing orders, approved by producer referenda, offer a means to address these problems, institutional rules can make ratification difficult. In this study, economic structure was found to be more important than producer characteristics in explaining voter behavior in a Georgia Vidalia onions marketing order referendum.

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