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Cultural Mediation and the Limits to "Ideological Domination": The Mass Media and Ideological Representation in Thailand

Ubonrat Siriyuvasak
Sojourn: Journal of Social Issues in Southeast Asia
Vol. 6, No. 1 (FEBRUARY 1991), pp. 45-70
Stable URL: http://www.jstor.org/stable/41056812
Page Count: 26
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Since scans are not currently available to screen readers, please contact JSTOR User Support for access. We'll provide a PDF copy for your screen reader.
Cultural Mediation and the Limits to "Ideological Domination": The Mass Media and Ideological Representation in Thailand
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Abstract

The aim of the paper is to demonstrate the shortcomings of the "dominant ideology thesis" with regard to the role of the mass media and ideological transmission. It is argued that there is a mediated and dialectical relation between the mode of production and signification. Central to the question of ideological representation are the "relative autonomy" of the professionals and artists and the "active role" of the audience. In addition, there are contesting systems of ideologies and cultures which create tensions and resistances. The real problematic is the structures and processes of the mass media, constrained by the dynamics of the economy and the power structure, in which the constituents of social stratification are represented, reproduced, and challenged.

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