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Cultural Communication in Literacy Campaigns: Social Relational Contexts, Processes and Hegemonic Organisation

Denzil Saldanha
Economic and Political Weekly
Vol. 28, No. 20 (May 15, 1993), pp. 981-989
Stable URL: http://www.jstor.org/stable/4399729
Page Count: 9
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Since scans are not currently available to screen readers, please contact JSTOR User Support for access. We'll provide a PDF copy for your screen reader.
Cultural Communication in Literacy Campaigns: Social Relational Contexts, Processes and Hegemonic Organisation
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Abstract

Communication processes in literacy campaigns have important implications for the movement of vast sections of people from a culture of orality to one of literacy. The teaching-learning process provides access to the symbolic systems of the literate universe. Several cultural groups and literacy activists are thrown up by the process of cultural mobilisation that takes place on a relatively extensive scale during the district campaign. What are the larger organisational implications in terms of creating an alternate cultural hegemony for economic entitlements, especially during the post-literacy period and beyond?

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