journal article
A Single Ideal Point Model for Market Structure Analysis
David B. MacKay, Robert F. Easley and Joseph L. Zinnes
Journal of Marketing Research
Vol. 32, No. 4 (Nov., 1995), pp. 433-443 (11 pages)
Published By: Sage Publications, Inc.
https://doi.org/10.2307/3152178
https://www.jstor.org/stable/3152178
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